We surveyed 8K shoppers about SMS. Get the report for more insights like:
• SMS marketing growth: 86% of consumers made 2+ purchases via SMS in the last year.
• SMS accelerates buying: 65% of consumers report that their latest SMS-driven purchase was actually planned for weeks later.
• Preferred communication: Email remains the top choice, but SMS is a strong second, passing social media and mobile apps.
• Frequency is key: 72% of consumers expect at least one SMS message per week.